Client
Banco de la República de Colombia (Central Bank of the Republic of Colombia)
Completion Date
Sep 24th, 2011
Banco de la República (Central Bank of the Republic of Colombia), 2011
Bogotá DC. – Colombia
Project: Web Master Support – Design Consultant –
Theme: Website Re-design consultancy
Concept Layout + Information Design by: Marcel Vesga
Overview
The Central Bank of the Colombian Republic, aims to achieve a coherent inflation rates with the constitutional mandate of guaranteeing price stability in coordination with a general macroeconomic policy that motivates product and employment growth.
Key Achievements
- Design consultancy for the implementation of a Social Media Strategy for the Bank.
- Design consultancy throughout the Bank’s Website Re-design process.
- Template design of the general layout and functionalities during the early stages of re-design for the website.
- Improving the Bank’s different websites usability and interaction.
- Successfully improved and managed the Bank’s internal Media Channels such as Intranet, Display Monitors and social media (Facebook and Twitter).
- Creation of a usability evaluation method for the Bank’s internal Media Channels.